Tips For An Employment Lawyer’s Website Design

An employment lawyer with a good website will get more clients than someone that doesn’t have an online presence. No matter how good you are at what you do, you have to market yourself. These bits of information will get a website put together for you that meets your needs and those of your clients as well.

Web-Trends-2016-You have to have a page online that tells people what you are going to do for them. It cannot just be a place where you are vague because if people aren’t sure of what’s going on right away, they will turn around. Think of it as your business card when you are designing your pages, and what you think people need to know in each section quickly. You can elaborate on everything later or further into the website if need be, but on the surface, everything needs to be easy to understand and fast to scan over.

A lawyer needs to be able to come up with a website that has easy navigation to use. You are going to be working with a variety of people and not all of them are going to understand how to work a complicated website with a ton of links. Your menus shouldn’t go too deep and should just be a button or two per item. You don’t want to make the menus too complex because people tend not to be on a computer all the time with a mouse, so it’s hard to get anywhere if the menus are too difficult to use.

employment-law-2Do you not want to do anything and want people to know about it? Make sure you have an about page of some kind about what services you can and cannot help provide. You can also have a frequently asked questions page so that people don’t have to contact you to get a feel for your general areas of expertise. Let them know that you focus on employee law and that’s it. Don’t just say you’re a lawyer, or you’ll get inundated with calls about things outside your areas of expertise.

Pay a web designer to do the work for you if you don’t have time to learn web design yourself. You may find that there are programs you can use to build sites for free for you, but they are not that good because they create a lot of junk code. Plus, when you use free hosting or website creation tools you tend to have to put ads on your site to pay for your hosting. You may end up with a competitor’s ads on your website, which is not happening if you own, build, and control your site through paid hosting services.

Sad businesswoman leaving office after being let go

Update your site with SEO friendly content regularly. You may want to put a blog up because that will let you rank with pages in internet searches for certain keywords that you focus on. It’s important that you are cautious with your approach to marketing because you could end up far behind everyone if you quit working on your site eventually. When you have enough traffic, you shouldn’t just assume it will be that way forever and should get SEO and marketing professionals to help you every few months at least.

These tips for helping you come up with an employment lawyer website will get you the visitors you deserve. The result should be a lot of people that show interest in your skills because your site is easy to find and use.

The Top Five Features Every Attorney Website Should Have

rodney okano las vegas attorney website

As a lawyer, one of your top priorities should be to build a high-quality website that gets results. After all, there is a high likelihood that the vast majority of your leads will come from the Internet. Your site needs to make a great first impression on people the moment that they land on it. Otherwise, it will be hard for you to gain their trust enough for them to contact you and become your client. Below are five features that every attorney website should have:

1. Responsive Design

rodney okano mobile responsive designThink about all of the different ways that you search the Internet. Chances are you use a desktop or laptop computer, a smartphone, and possibly a tablet. The same holds true for the vast majority of people. Because of that, you need to make sure that your website displays correctly on all of these different devices which is known as responsive design. These days, incorporating responsive web design into your site is essential. Otherwise, you are missing out on a huge percentage of online traffic. Additionally, the search engines won’t list your site as high in the search results if it is not mobile-friendly.

2. Intuitive Navigation

Avoid artsy design for streamlined, intuitive navigation. People shouldn’t have to guess how to get from one part of your site to another. Instead, it should be obvious the moment that they land on your page. If they can’t find what they are looking for right away, they will simply click away to another site instead.

3. Detailed Contact Information

Your contact information should be clearly displayed on every page of your site including your phone number, mailing address, and email address. People shouldn’t have to search your site to find this information. Instead, they should be able to tell at a glance how they can reach you. You may even want to consider adding this information to the header of your page so that it is front and center.

4. A Well-Written About Page

By providing visitors with detailed information about each of the lawyers at your firm as well as the firm itself, you can help alleviate any fears that they may have about contacting you. Be sure to include professional, yet friendly looking photos of all of your lawyers on your about page. Being able to put a face with a name helps build trust which, in turn, can make people more likely to reach out to you for an initial consultation.

5. Helpful Articles

One of the best ways to position yourself as an expert in your field is by providing extremely helpful information to people who visit your website. While you can’t offer things like personal injury or even bankruptcy legal advice, you can provide articles and information that people can use to get a better understanding of the type of law that you practice. The more knowledgeable you seem the more likely people are to trust you.

Every attorney should consider incorporating these five features into their website if they want a truly great site that helps them gain new clients.